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The Secret to Success in Social Media (The one far too many people over look)
Normally my posts are longer than the one below, but the topic doesn’t require a mile of words. The Secret to Social Media Success: 1. Social Media isn’t new, it is an extension of the relationships...
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It is all about “Privacy”. How Google+ is doing to Facebook what Facebook did...
So people like me (Social Media Nerds) think that when a network comes up with new ways to share content and interact with “friends” they’re going to be the next big thing. Turns out, that is just...
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Fantasy Football – The very best in Social Gamification (Maybe a blueprint...
So for the last few months I’ve been hearing all these so-called “Social Media Experts” (Not something I believe exists) talking about how “gamification” in the future of Social Media. While that’s a...
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“Yes, and…” Great Ideas Don’t Start with the Word “No”
For the past year or so I’ve taken classes in improvisation at both The Second City and the IO theater. (Think improv comedy, ask for a suggestion and create a 20 minute scene from the suggestion.)...
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Apple Needs to Change – Facebook is About to Ruin Them
Think about your phone… is it an iPhone? What apps do you have, or more importantly what apps do you use? Notice Q2-Q3 2011, that is what’s really happening over time in the market place. Then notice...
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#Sandy is quite a Social Storm, and Why That’s Great
The ability of social media and technology to drive awareness is amazing. From youTube sensation “Gangnam Style” – 592 Million views at the time of this post – to real world problems like a major...
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Social Media Isn’t the Answer to Everything, But It Answers a Lot
Below is a recent chapter I wrote with one of my co-workers Eric Gottloeb (@Gottloeb) also a Social Media Manager @Walgreens – thought it was worth sharing. You can get the whole book (free PDF) here:...
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If You Know What You’re Doing, It’s Probably Time to Quit Your Job
Recently I found a podcast series called “Foundation” hosted by Kevin Rose the former founder of Digg. As many of my friends know, I usually spend about an hour a day on the train on my way back and...
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Why a “Favorite” on Twitter is better than a “Like” on Facebook
It’s not news to anyone that there are a lot of behavioral concepts at work when users explore networks like Twitter and Facebook. While companies keep digging to solve for the value of a “Like” on a...
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Google wins again with User Experience – Gmail Social Tab
While Facebook, Twitter and every other major player continues to try to build closed empires… Google continues to evolve its key properties across open platforms. This is why in the long run Google...
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